Jeff Bezos and Eric Schmidt are backing General Intuition, a New York-based AI startup. The company is in talks to raise around $300 million, sources tell TechCrunch, valuing it at just over $2 billion.
The funding arrives less than a year after the startup spun out of Medal, a gaming video platform, with a $134 million seed round. The company is barely eight months old.
General Intuition trains AI agents using Medal's dataset of 2 billion videos per year from 10 million monthly active users. The startup's approach is to use interactive, first-person gameplay footage to teach machines spatial-temporal reasoning.
OpenAI reportedly tried to acquire Medal before, and other major AI labs are also interested in the dataset, according to insiders.
Pim de Witte, who co-founded Medal, leads the company alongside researchers Eloi Alonso, Adam Jelley, and Vincent Micheli. Khosla Ventures and General Catalyst are existing backers.
Runway, Decart, and World Labs have all released world models recently, and Google's Genie 3 integrated Google Maps data for real-world simulation. General Intuition differs in its focus: the company is building AI agents as a product rather than selling world models.
The startup plans to use the new funding to scale compute capacity and launch a product by late summer or early fall.
