Forget celebrity skincare secrets — sometimes the best beauty tips come straight from TikTok. Lala Kent just revealed she became a devoted fan of the Medicube Salmon PDRN Pink Collagen Jelly Gel Mask after spotting Hailey Bieber using it — and the viral K-Beauty product is now on sale ahead of Amazon Prime Day 2026.
"I saw on TikTok that Hailey Bieber uses the Medicube mask and serum — I tried it, and it's fantastic," Kent told E! Online. "Super affordable, too!"
The jelly sheet mask transforms from opaque to transparent as it absorbs into skin, packed with Salmon DNA PDRN and low-molecular collagen. With a 4.6-star rating and over 10,000 reviews on Amazon, the mask normally retails for just over $20 but is currently discounted ahead of Prime Day.
Kent is also championing the COSRX Snail Mucin 96% Power Repairing Essence. "I'll go to the desert where it's so dry, and I'll put that snail mucin on and mix it with whatever moisturizer I'm using. And I kid you not, I wake up and my skin is like butter," she said.
Other picks Kent recommends include the RoC Derm Correxion Retinol Firming Serum Stick and the Grande Cosmetics Lash & Brow Besties Set, which she uses because her lashes look lush without the "I got punched in the face" effect.
Hailey Bieber's influence extends beyond fashion into beauty. With these early Prime Day discounts now available, the products are drawing attention from beauty shoppers.
