Director Paul Feig isn't holding back on artificial intelligence.
In a fiery declaration, Feig told Deadline Hollywood that AI is "our old ideas," describing the technology as an "amalgamation of what we leave behind." It is built entirely on human creativity, repackaged.
But here's where the Bridesmaids and Ghostbusters: Afterlife director really moves. "Literally no one of us asked for" AI, he declared, positioning the tech as unwanted in the creative space.
His mantra: "We are HI. We are human intelligence."
Feig doubled down on what makes creators irreplaceable—shared humanity. "Humanity is our superpower," he argued, urging people to "keep living, keep telling your stories, and keep being" authentically themselves.
The message is clear: in a world focused on AI-generated content, human creativity, emotion, and storytelling separate artists from machines. For a director who has spent decades bringing human-centered comedy and emotion to the screen, the stance is both personal and professional.
Creatives and screenwriters are rallying behind Feig's words as the debate over AI's role in entertainment continues. The declaration is a reminder that some things—the messy, complex reality of human experience—cannot be synthesized.
